Archive for the ‘Education branding’ Category
1. Global Prospective
Today’s globalization demands dynamic approach for the organization to sustain in the competitive environment. B Schools should take into consideration implications of globalization, cross cultural aspects of business strategy while defining teaching methodology , case study learning approach.
2. Classroom Lectures
Most of the things to learn are moving outside classrooms and classroom based lectures are becoming bit obsolete . Industry is adopting interactive workshop based approach to enhance learning of the students. B Schools should certainly consider workshop oriented classroom training. Workshop approach helps to understand concepts easily and improves analytical ability of the students.
3. Changing Business Environment
Business environment is dynamic and with technological enhancements , organizations might not able to identify new competition coming for them in the future so organizations need to be alert all the time to tackle business challenges and keep refining business models. B Schools should take into consideration important aspects of it and invite business people for student interactions, guest lectures, knowledge sharing sessions. Practical knowledge of business would certainly help compared to text book knowledge.
4. Learning for Entrepreneurship
Most of the B Schools are equipped with contents of academic suitable to prepare future managers of the blue chip company. Most of the case studies taught are aligned with multinational organizations. Entrepreneurship is only taught as elective subject and is not considered on par subject with other topics. B Schools should invite entrepreneurs to provide practical aspects of business knowledge for the students.
Most of the top B Schools including Stanford, Harward have specialized curriculum for entrepreneurship and Indian B schools should adopt some of the best practices
5. Development of Leadership Qualities
Business schools are meant to refine,improve leadership qualities of the candidates. In order to improve leadership qualities instead of using text book case study approach, real life case studies can be discussed . There are some of the institutes who asks their students to work in NGO for certain period of time to understand business, interpersonal skill, leadership. Working in such organization helps students to get holistic view of the situation and such learning can be implemented in the business environment.
6. Digital Learning
Digital learning is the new era where knowledge sessions can be digitized and shown to the students. Interactive, animated contents enhances learning experience and improves knowledge grasping power of the students. Advance B Schools must understand technological aspect and start working towards making B school truly techno savy with digital contents.