Education Technology for Digital Assessments, Exams, Admissions and trends
Indian Educational institutes must treat the students as their Customers

Are institutes treating Students as their Customers ?

Shortcomings related to education system in India

As the second largest populous country in the world, India also has another interesting statistics. 65% of Indian population is below age of 30 years [1, 2].

Such demography is also termed as demographic dividend of India. This is the dividend, we feel can provide huge gains for present as well as future of our country, only if used properly.

Shortcomings related to education system in India
A large percentage of this population are students. As a result, education has an important role to play in development of our country. In spite of that, we do not see much improvement in the way teaching-learning activities are conducted. The same old classroom based traditional methods are still prevalent.

Although technology is advancing each day, there are almost no ways in which it is being used to carry out education activities.

In yet another dimension aligned with this, India still is considered a lot less business friendly nation in comparison to many other nations. Lack of good customer care service is often cited as one of the main complaints by most of the Indians. This lackadaisical attitude of Indian businesses is more noticeable, if one has the exposure and understanding of cultures present in developed nations.

The customer service one receives in these countries is nowhere near comparison to what we witness in India.

Education has been looked upon by many as one of the most profitable industry in coming future. As the young population grows, demand for quality education is going to rise. We are going to witness a high spike in the number of new educational institutes.

The quality of education is still not guaranteed and is questionable. But, a degree is guaranteed and so is a promise to a better job and a better career.

As demand for education grows, the fees charged by these institutes are going to grow proportionately.

A question we need to ask ourselves is what type of service did we receive as a student from the educational institute where we learned in the past? Or what service do we expect when our children attend these educational institutes? Did we receive quality service, be it during admission process, infrastructure access, communication, faculty presence etc?

Student as a customer is a non-existant concept in India. The student pays huge fees, he goes through the trouble for applying to different institutes, getting loans, making ends meet. His parents suffer even more. But he still is not given the kind of respect he deserves during these different stages of education. India has become so populous that one has to stand in queues, almost everywhere for minimal amount of work.

Corruption is sprawling everywhere. Time is supposed to be considered the most important asset.

But the current scenario as we see around, does not value it. Educational institutes collect huge sums of money from students, but fail to provide a good service in return.

Student is a customer, is the supreme feeling, one needs to reinforce in the minds of Indian students. Student deserves better services.

Their parents deserve mental piece of mind. Admission to institutes and then completion of coursework should not be looked down as a burden, but as an enjoyable experience. But unfortunately this quality of service lacks totally in India.

We believe Information Technology holds key to large number of problems faced by India at present. We believe technology could be used in its correct form, for betterment of our lives, for giving us better services. We feel, we need similar transformations on level of Indian banks, that made it possible for them to offer better customer services by installing up ATM’s at every nook and corner in cities.

This automation made lives of the Indian citizens much easier in terms of money withdrawing transactions. We deserve similar services in education.

Education is a rewarding experience. It holds key to prosperity. Every student is a customer of some educational institute. The day every institute will understand this concept, we feel, we would have made some contribution towards a better India by our consistent efforts.

Information Technology in Education

Information Technology in Education

Information Technology has shown a way for an average Indian household to earn decent money and an affordable decent lifestyle. Information Technology has brought lot of changes in the way Indians think and perceive things.

Correct education had a strong role to play in this transformation. But we feel, an average Indian still faces lot of issues in his daily life, which are not addressed by Information Technology. Information Technology is not part of our daily lives that strongly yet. We have a lot of ground to cover in this aspect.

We believe Information Technology holds key to large number of problems faced by India at present. We believe technology could be used in its correct form, for betterment of our lives, for giving us better services.

Similar transformations were made on the level of Indian banks which made it possible for them to offer better customer services by installing up ATM’s at every nook and corner in cities. This automation made lives of the Indian citizens much easier in terms of money withdrawing transactions.

Education is a rewarding experience. It holds key to prosperity. Every student is a customer of some educational institute. The day every institute will understand this concept, we feel, we would have made some contribution towards a better India by our consistent efforts.

Thus, we deserve similar services in education. Providing the best possible customer services will be possible by adopting information technology in the education sector.
Use of information technology to carry out educational activities such as conducting online classes and online examination, online admission process, etc. will prove immensely beneficial to students. The students who belong to even the remotest or the most unreachable region will be able to apply for admissions.

This will enable them to get admission in the college/university of their choice even if the college/university is located in any foreign country. They will be able to attend classes and appear for exams in online mode.

Thus the location constraint will be completely eliminated resulting in improvement of knowledge acquired by the students. Also the costs spent on travelling and staying (if the college/university is situated far away from the student’s place) is saved.

The tools or platforms providing online examination systems and online admission process have many features to offer. These features are especially designed to provide a hassle-free experience to the customers.

These platforms are developed using advanced innovative technology such Artificial intelligence. These platforms offer the feature chatbots which can help the customers 24×7 on any day. The students or their parents can also ask queries or raise complaints using these platforms.

Thus, with the help of these platforms, the students and their parents would not only receive great customer service but also would be able to gain knowledge and save some costs simultaneously.

demo of ePravesh online admission solution

Comments

comments